In the age of digital transformation, businesses are reinventing themselves to stay competitive. One of the key areas they’re focused on is providing a seamless customer experience across all channels – and that includes shopping. Conversational commerce platforms are becoming increasingly popular as a way to make online shopping more engaging and personal.
These platforms use artificial intelligence (AI) to simulate a conversation, making it feel more like chatting with a friend than interacting with a machine. If you’re looking to improve your online shopping experience, then check out our list of the top 10 conversational commerce platforms below. You’ll find everything from chatbots to virtual assistants that can help you get the most out of your next purchase.
Shopify
Shopify is one of the leading conversational commerce platforms available today. It offers a variety of features and capabilities to streamline your selling process, like automated processing and fulfillment, custom domains, and an extensive array of payment options. With Shopify, you can get up and running your online store quickly and easily – no technical expertise is needed. It also provides powerful tools to customize your store’s look, feel, and functionality to ensure it fits perfectly with your brand. Moreover, its intuitive dashboard makes it simple to monitor all elements of your business – from inventory management to analytics. Shopify is the ideal solution for entrepreneurs who want a reliable platform on which they can build their businesses.
Amazon Lex
Amazon Lex is a powerful example of a conversational commerce platform, turning natural language interactions into automated actions. It enables customers to build their own conversational chatbots to facilitate ordering meals, making reservations, scheduling events, and more.
By providing an easy-to-use interface that developers can use to create compelling solutions on top of existing frameworks, Amazon Lex offers a comprehensive suite of tools for larger businesses that want to stay competitive in this ever-changing technological landscape. Thanks to Amazon Lex, companies can automate routine tasks quickly and efficiently, freeing up resources for new projects and helping customers better manage their everyday activities.
Google Assistant
Google Assistant, powered by Google’s artificial intelligence, is rapidly revolutionizing the way businesses interact with customers. With the implementation of conversational commerce platforms, companies are now able to use Google Assistant to quickly and efficiently assist customers. Customers can get answers to their questions in a fraction of the time it would take on many other customer service platforms.
For companies, this means increased customer satisfaction and more efficient use of resources as well as fewer time-consuming calls between customers and representatives. Additionally, Google Assistant understands natural language and is constantly learning how to better understand its users – a major boon for modern businesses aiming to be at the forefront of industry-leading technology innovation.
Slack
Slack is a popular conversational commerce platform that is used by many businesses and organizations. It helps teams stay connected by providing chat-based messaging, audio calls, and video calls. Slack also allows users to organize conversations into separate channels for different topics, as well as store and share documents with team members.
Creating tasks within Slack helps streamline the workflow process and makes it easier for teams to complete projects without having to switch between different platforms. With its ease-of-use and convenient features, Slack has become one of the most popular choices among those looking for an effective conversational commerce platform.
Facebook Messenger
Facebook Messenger has become the go-to platform for conversational commerce. It has immense potential to improve user experience, allowing companies to develop more efficient customer service strategies with automated conversations and easy access to personalized information. Companies can leverage Messenger’s expansive reach to deliver relevant messages and content directly to their customers in order to drive engagement and sales.
Furthermore, businesses can utilize bots on Messenger to streamline customer interaction, creating a seamless customer experience when they need assistance. With the power of Facebook behind it, companies are sure to benefit from innovating in this field using Messenger as their conversational commerce platform.
Twilio
Twilio is an innovative platform that provides the perfect opportunity to advance consumer-business interactions. This conversational commerce platform enables businesses to communicate with customers and prospects in natural, everyday language via text messaging, chat, and other popular methods of communication.
This accessible technology simplifies the user experience by making it easier for businesses to engage in personalized conversations with their contacts, thus building loyalty and deepening relationships. Twilio helps turn consumer needs into actionable insights that can help organizations improve their customer service as well as grow and enhance their business operations effectively.
Wit AI
With AI-powered conversational commerce on the rise, it’s easier than ever to quickly and easily purchase products online. Wit AI is leading the charge when it comes to advanced conversational technology. Wit AI provides an intuitive experience for customers by utilizing intelligent natural language understanding technology and machine learning algorithms that enable customers to interact with their favorite platforms in a more natural way.
The emphasis of this system is on making it simple for customers to make purchases and ask questions, regardless of their comfort level or ability with technology. Wit AI makes it easier than ever for companies in the modern age to move forward with conversational commerce innovation.
Microsoft Bot Framework
Microsoft’s Bot Framework is paving the way in conversational commerce platforms. With its comprehensive suite of tools and powerful analytics, businesses are able to create automated conversations that allow customers to access the products and services they need quickly and easily.
Microsoft’s AI-driven bot capabilities enable companies to provide personalized customer experiences, boost efficiency and productivity, as well as aid businesses in making data-driven decisions. With the ability to integrate with many different sources like Facebook, Slack, Kik and more, Microsoft’s Bot Framework is becoming a top choice for businesses looking to get into conversational commerce.
Skype
Skype is a popular platform for conversational commerce, which allows customers to interact with businesses in various ways. Through Skype, people can communicate quickly, conveniently, and inexpensively with both individuals and companies. Consumers can ask questions about products and services right away, as well as troubleshoot technical issues with the help of expert representatives on video and audio calls.
Furthermore, the platform offers an unparalleled level of convenience: consumers can purchase items easily by simply clicking links that have been sent over Skype and receive payment confirmation almost instantaneously. This makes it a perfect choice for businesses seeking flexibility while interacting with their customers.
IBM Watson
IBM Watson is a revolutionary customer service platform that has enabled businesses to use conversational commerce platforms. With natural language processing and machine learning capabilities, Watson can understand complex customer queries quickly and accurately derive insights to meet customers’ needs. Through artificial intelligence (AI), it can anticipate customer behavior and interact in real-time with personalized conversations.
Watson is truly redefining the customer experience, enabling businesses to create innovative customer service offerings tailored to the individual consumer. In addition, the platform offers integrated analytics tools so businesses can assess their conversational performance, identify areas of improvement and continuously deliver an enhanced consumer experience.
Final Thoughts
While there are many different types of conversational commerce platforms, the ten listed here are some of the most popular. Each has its own unique features and benefits that make it suitable for businesses in a variety of industries. If you’re looking to get started with conversational commerce, these platforms are a great place to start.
Do you have any experience with conversational commerce? Which platform do you think is the best? With these conversational commerce platforms, you can create engaging customer experiences and make online shopping more personal for customers. Take the time to explore each one and see how they can help your business succeed in the ever-evolving digital landscape.
